ÿþA series of funny challenges, such as outdoor rock adidas ace 17 purecontrol climbing and bouldering and waterproof performance experience were supplied by the experience center for consumers. Adidas's outdoor commemorative gifts can be obtained by consumers who are able to complete the whole journey. It was said by Mr. Colin Currie who was the Chinese region of Adidas Group's managing director that they felt very excited because the Adidas '2012 light and fearless' sport in sports market of China's core regions by us.We firmly believe that the outdoor expansion activity in China this time will greatly promote our "2015 strategy". Our primary strategy in the development of Chinese market is to create and enhance Adidas brand.
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In order to allow people in Changchun to experience outdoor activities, the opening scene was changed into the outdoor experience center of Adidas after the opening ceremony. The experience center provided consumers with outdoor rock climbing and bouldering, waterproof performance experience and a series of other interesting challenges. If the entire journey can be finished by consumers, and then they can get the outdoor memorial presents of Adidas. The managing director of Adidas Group's Chinese region called Mr.